VERIDA

The challenge was attracting funding and partnerships in competitive markets dominated by established cybersecurity firms and launching token sale in the bear market. Verida's leadership recognized differentiation as the key, devising a targeted strategy emphasizing their unique vision and product advantages.
We drove a consumer cybersecurity product education that generated 5K that supported community building and token launch. This was supplemented with impactful insights from personal consumer stories, and Verida's C-level team, positioning them as relied-upon voices amidst blockchain and security circles, playing a pivotal role in constructing trust and credibility.
During more than a year-long collaboration, Verida raised five million dollars in venture contributions before the public token sale, outperforming initial fundraising targets. The token assessment rocketed tenfold during the public token sale, which significantly reinforced investor confidence. Moreover, Verida safely anchored strategic alliances with significant players, including the Government of Uzbekistan, Polygon, and other pivotal industry stakeholders, to propel their business growth.